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Yahoo Buys IntoNow – An App that Identifies TV Shows

Yahoo has aquired IntoNow, a Silicon Valley start-up that has a smart phone app (currently works on iPhone with an Android version in the works) that can identify TV shows, commercials and movies based on the sound coming from your TV’s speakers. Once the show has been identified, it can post that you’re watching it on Facebook or Twitter so you can enter into a conversation with your friends about the show.

Here’s CNET’s story on the acquisition and another story from the Associated Press via, of course, Yahoo news.



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